Four Lessons from Y-Combinator’s Fresh Approach to Innovation
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Tight windows enable “good enough” design. Most Y Combinator–funded companies are expected to release a version of their idea in less than 3 months. That tight time frame forces entrepreneurs to introduce “good enough” software packages that can then iterate in market. This approach contrasts to efforts by many companies to endlessly perfect ideas in a laboratory, only to fail the real test of being exposed to real market conditions.
Business plans are nice, not necessary. Y Combinator doesn’t obsess over whether entrepreneurs have detailed business plans. Again, the focus is getting something out in the market to drive iteration and learning. After all, if you are trying to create a market, most of the material in a business plan is assumption-based anyway.
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Y-combinator is very interesting. I have posted about them several times: Find Joy and Success in Business, Build Your Business Slowly and Without Huge Cash Requirements. Investors can learn a great deal about how to grow businesses from their model. Brains, effort, customer focus, the ability to learn and business savvy can do huge things with little cash in information technology. The opportunities are available today. Y-combinator’s support of the businesses with knowledgeable resources and education (startup school) are far more important than the money they provide.
Related: Small Business Profit and Cash Flow – Innovation Strategy – Some Good IT Business Ideas – Google and Paul Graham’s Latest Essay – MIT Launches Initiatives in Innovation and India
Peet’s Coffee: In Africa, Brewing Good Works by Steve Hamm
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Because of bad roads and delays at border crossings, it took 12 days for a truck with a container full of green coffee beans to travel 1,000 miles to the Kenyan port of Mombasa. The sea journey from Mombasa took nearly two months. Worse, when the shipment arrived in Oakland, Calif., in late February, a portion of the coffee was slightly damaged.
Moayyad traveled to Rwanda to cement relationships with farmer groups and gather stories about the farmers for use in marketing. With a videographer tagging along, she navigated molar-crunching roads in a four-wheel-drive pickup to remote villages and farms perched on hillsides high above Rwanda’s Lake Kivu. On the roadsides, children greeted the passing truck with an excited cry of “Abazungu [white people]!” Moayyad plans to post a journal of her travels on Peet’s Web site, aimed at the company’s most loyal customers, called Peetniks.
A good effort. Real world issues confront you when you take steps to build the capacity for capitalism to help people live better lives. We need more such efforts to help capitalists make better lives for themselves around the world.
Related: Bill Gates: Capitalism in the 21st Century – International Development Fair, The Human Factor – Helping Capitalism Create a Better World – Frontline Explores Kiva in Uganda
A couple posts by Jeff Vogel, founder of Spiderweb Software, discussing the financial success of his small computer gaming company are quite interesting. They provide a nice view of one successful small businesses’ finances and the customer focus and market awareness needed to succeed.
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Geneforge 4 cost about $120K and has made about $117K. Given current sales rates, it should be in the black in at most 2-3 months. After that, everything it earns is pure, tasty profit. And we will sell it in bundles (we sell a Geneforge 4-5 bundle already, and a Geneforge 1-5 CD is coming), making more money. So I don’t regret the time spent writing it at all.
And it gets better. What was my reward for the year spent writing Geneforge 4? It wasn’t just the cash. I also own the game! That means, in ten years or so, I can return to it, give it better graphics and interface, add a bonus 2-3 dungeons, and release it to a new generation of gamers. I’ve done it before, with my games Exile 1-3, Blades of Exile, and Nethergate, and the resulting products, since I didn’t need to write them from scratch, were immensely profitable.
Don’t underestimate the value of owning your own intellectual property.
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A lot of people have commented that I should lower the game’s price to $10. The idea that this would increase my profits is, I feel, purest nonsense. Bearing in mind that the percentage cost of credit card processing increases as the price goes down, and, to make the same profits from Geneforge 4, I would have had to triple my sales. Triple! As in, go from a conversation rate of about 1.5% to almost 5%. This is just not realistic.
Or, to put it another way, Geneforge 4 was the game where we raised our prices to $28. Our sales did not go down from Geneforge 3 (which was $25). They went up. A lot. And Avernum 5 ($28) sold a lot more than Avernum 4 ($25).
So Here’s How Many Games I Sell.
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But I think the most important thing to note is that Geneforge 4, after a few years, is almost in the black, and it continues to sell. In the long run, the time spent on it will be quite profitable. Despite the crude graphics. Despite the high price.
A neat example, I think. he doesn’t specifically talk about cash flow but you can see that the business needs to pay salaries and sales come much later. So you need to have cash to sustain the business (which could be a loan, that then is paid back as sales are made). And then, as you have games that were developed earlier you get sales with very little cost to you in the present time (you paid for the bulk of the effort earlier).
Related: posts on entrepreneurs – Entrepreneur in Ethiopia – Entrepreneur Results – Curious Cat Management Blog
Don’t let the talking heads on TV convince you that capitalism is about corrupt businessmen that think they are entitled to loot companies. That is about the powerful accepting money from their golfing buddies to share the loot among themselves. Capitalism is about places like Trickle Up, micro-finance, appropriate technology and entrepreneurs making better lives for themselves and their families. Donate to Trickle Up (I do).
Related: High School Student Provide Clean Water Solution – Creating a World Without Poverty – Microfinancing Entrepreneurs – Ignorance of Capitalism

For me, giving back to others is part of my personal financial plan. As I have said most people that are actually able to read this are financially much better off than billions of other people today. At least they have the potential to be if they don’t chose to live beyond their means. Here are some of the ways I give back to others.
Kiva is a wonderful organization and particularly well suited to discuss because they do a great job of using the internet to make the experience rewarding for people looking to help – as I have mentioned before: Using Capitalism to Make a Better World. One of my goals for this blog is to increase the number of readers participating in Kiva – see current Curious Cat Kivans. I have also created a lending team on Kiva. Kiva added a feature that allows people to connect online. When you make a loan you may link you loan to a group.
I actually give more to Trickle Up (even though I write about Kiva much more). I have been giving to them for a long time. They appeal to my same desire to help people help themselves. I believe in the power of capitalism and people to provide long term increases in standards of living. I love the idea of providing support that grows over time. I like investing and reaping the rewards myself later (with investment I make for myself). But I also like to do that with my gifts. I would like to be able to provide opportunities to many people and have many of them take advantage of that to build a better life for themselves, their families and their children.
The photo shows Frew Wube, Haimanot and Melkan (brother and two sisters), an entrepreneur that received a grant from Trickle up. Trickle Up provides grants to entrepreneur, similar to micro loans, except the entrepreneur does not have to pay back the grant. They are able to use the full funds to invest in their business and use all the income they are able to generate to increase their standard of living and re-invest in the business.
“I also save every month,” says Frew, who has over $40 stored in a cooperative savings fund. The capital he has saved with other people in his group is used to provide loans to group members at a low interest rate. Frew, now able to access credit thanks to his Trickle Up clothing business, has taken progressively larger loans from the group, including his latest loan of $300 to start a candle business.
Five most important lessons I’ve learned as an entrepreneur by Guy Kawasaki
2) Make a little progress every day. I used to believe in the big-bang theory of marketing: a fantastic launch that created such inertia that you flew to “infinity and beyond.” No more. Now my theory is that you make a little bit of progress every day–whether that’s making your product slightly better, increasing your skill in one small way, or closing one more customer.
Related: Dr. W. Edwards Deming on innovation – Curious Cat Management Improvement blog posts on innovation – Entrepreneur Results – Better and Different

Kiva has added a fellows blog – which is a great idea. The fellows are funded by Kiva (fellows are unpaid) to go to spend time in the countries Kiva facilitates loans for working with the local partners. This post is about Rita Bashnet (in photo) an entrepreneur from Nepal:
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Five years ago, Ms. Rita took her first loan of NRs. 10,000 (USD $150) and purchased some extra seed and fertilizer in the hopes of expanding her small vegetable patch. With the profits from this initial investment and a second loan from Patan Business and Professional Women (they offer a graduated loan program), she then purchased her first dairy cow.
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After hearing about a program that subsidized the installation of methane gas storage tanks, Ms. Rita took another loan and applied for the program. With this new system, she is now able to capture the valuable gas released from her cow’s waste in a simple controlled-release storage tank. Today she no longer purchases gas from the city and can even sell some during times of shortage.
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Ms. Rita exemplifies the potential of microfinance. A combination of access to capital and strategic investment has allowed her and her family to drastically improve their economic situation in a short five years.
Great story, and exactly my hope for using capitalism to improve the standard of living for people around the globe. I notice today, for the first time, some of those seeking loans are about to have their listings expire unfunded. Kiva gives listings 30 days to be funded. I have no problem if some loans are not funded (I want to help entrepreneurs by providing funding to build a business – some loans are for things like adding a room onto their house, which is fine but not what I want to support with interest free loans from me). But, this is a big change from when I couldn’t find anyone to loan to (they had so many people looking to lend that they didn’t have enough loans to fund). If you haven’t loaned money through Kiva (or you haven’t added to your loan portfolio recently), please consider it now. If you do, send me your Kiva lender link and I will add it to Curious Cat Kivans. My biggest wish for this blog is to get more readers listed on that page.
Related: Using Capitalism to Make a Better World – Funding Entrepreneurs in Nicaragua, Ghana, Viet Nam, Togo and Tanzania – 2006 Nobel Peace Prize to Economist – Frontline Explores Kiva in Uganda – Trickle Up
The Entrepreneurship Lottery by Scott Shane
Generating significant financial value is something done by a very small percentage of start-ups, but a handful that do generate a lot of value.
Scott Shane is a Professor of Entrepreneurial Studies at Case Western Reserve University
Related: Easiest Countries from Which to Operate Businesses – Capitalism in China – Frontline Explores Kiva in Uganda

I have made some additional loans through Kiva, $250 for 5 loans in: Nicaragua, Ghana, Viet Nam, Togo and Tanzania. I have now made 37 loans for a total of $1,775. 5 loans of $250 have been paid back (and I relent the proceeds). Kiva says 5.64% are delinquent. While they show my delinquency rate they don’t show me which loans are delinquent. Frankly I think that figure may be in error (maybe it is counting one that was delinquent but is not now – see next paragraph). In any event all loans appear to have been paid off in full on time or are being paid in full now on time.
In any event no loans are in default. One loan in Kenya for bike repair shop (that for whatever reason I especially liked) and did connect me more to the troubles in Kenya recently. Kiva mentioned many banks were having trouble keeping in touch with clients as many people fled violence. For two months there was no activity then there was a payment for 3 full months. I was happy when a new payment came in, not for the money being repaid (which shows again that my aim with this money is not a return for me but to provide opportunities to entrepreneurs), but for confirmation he was doing well.
Photo of Cesar Augusto Santamaría Escoto in his welding workshop, Chinandega, Nicaragua.
If you have a Kiva page, let me know and I will add a link to it on the Curious Cat Kivans page.
Related: Provide a Helping Hand – Microfinancing Entrepreneurs – Entrepreneurship posts on the Curious Cat Science and Engineering blog
Singapore’s Social Entrepreneur Diana Saw makes things Bloom in Cambodia
The decision was swift as it was simple: move to Cambodia to provide jobs for poor women. I first
visited Phnom Penh in April 2006 and was back the next month to look for a house.
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I approached the job placement arm of an NGO in Phnom Penh (PP). There are many NGOs who train poor Cambodians, but what this country needs is jobs. You can train people all you like, but if no one employs them, you’ll have frustrated skilled people who are unable to use their
skills.
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Bloom has a savings plan for staff. Every month staff are encouraged to put away a percentage of their income which goes towards buying a sewing machine. Bloom will then subsidize the cost of the machine. With the machine, workers will be able to become small business owners, supplying bags not only to Bloom, but to other sellers, like small shops in the tourist markets.
Related: Bloom Bags Blog – Using Capitalism to Make the World Better – Make the World a Better Place – Kiva – Provide a Helping Hand – Aim for everybody to gain: workers, customers, suppliers, shareholders… – Obscene CEO Pay
- We believe in the right of all people to a decent life, free of poverty, and with access to education
- We believe you can be rich by helping the poor